From 2000 to 2015, more than one fifth of the Earth’s total land area was degraded, largely due to human-induced processes, such as desertification, cropland expansion and urbanization.
- Agency: Fred & Farid Los Angeles
- Advertiser: Fridays For Future
- Country: USA
- Creative Director: Chelsea Steiger
- Art Director: Radouane Guissi
- Illustrator: Radouane Guissi