Pyros Collection

Every summer, wildfires burn a huge portion of Portuguese forests. A renowned designer was challenged to transform burnt wood into unique items of furniture, so the tragedy of the wildfires is never forgotten.

Sustainably manage forests, combat desertification, halt and reverse land degradation, halt biodiversity loss.

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Agency:

FCB Lisbon

Country:
Portugal
Advertiser:
WWF
CEO, Executive Creative Director:
Edson Athayde
Creative Director, Copywriter:
Viton Araújo
Creative Director, Head of Design:
João Martins

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